Hetoli’s Demand Generation Campaign Secured 350 New Leads for a Leading VoIP Service Provider Over 90 Days
Hetoli’s Demand Generation Campaign Secured 350 New Leads for a Leading VoIP Service Provider Over 90 Days
Campaign Performance Overview:
- 500 Leads Delivered
- 350 Converted Appointments
- 120 Opportunities Created
- 60 Closed Deals
- 250 New VoIP Lines Acquired
Challenges:
Hetoli has built a strong reputation in B2B lead generation due to its meticulous approach to identifying and engaging high-quality prospects. When a leading national VoIP service provider approached us, they were facing key challenges:
Demand Generation:
The client needed a steady stream of sales-qualified leads (SQLs) to support their growing inbound sales team.
Target Market Reach:
Identifying and connecting with small and medium-sized businesses (SMBs) requiring 1 to 20 phone lines was a struggle.
High Acquisition Costs:
They aimed to reduce customer acquisition costs while effectively reaching their target market.
Overview:
A leading national VoIP service provider partnered with Hetoli to create a strong lead generation strategy to support their expanding inbound sales team. Hetoli’s expertise in delivering targeted, voice-verified sales-qualified leads (SQLs) at scale was pivotal for the campaign’s success. Our goal was to reach businesses of all sizes with varying needs for phone lines, ranging from a few to large-scale requirements Hetoli’s effective targeting and engagement strategy allowed us to connect with a diverse range of businesses, ensuring a steady flow of high-quality leads that exceeded the client’s expectations.
How Hetoli Helped:
Hetoli implemented a multi-touch lead filtration process, using targeted emails, and direct calls to pre-qualify leads before passing them to the client’s sales team. Our market prospecting targeted businesses of all sizes, generating 500 qualified leads within 90 days. Through engaging email marketing campaigns, we converted 350 of these leads into appointments. Additionally, our call center support played a crucial role in nurturing leads, resulting in 150 opportunities and closing 80 deals.
Fill your pipeline with sales qualified leads
